Now just a shadow of the two buildings it once was, this has made Burtonwood more manageable and more pleasant, if not a little harder to find.
COVID-19 update: These details were updated on 7 November 2020, with changes caused by COVID-19.
Catering: KFC, Starbucks, Krispy Kreme, Starbucks on the Go, Yorkshire Tea Shops: WHSmith Main Amenities: Showers Hotel: none Charging Points: Ecotricity, Tesla Supercharger Forecourt: Shell, Select, The Deli, Costa Express, Yorkshire Tea, Air1 AdBlue
First 2 hours free for all vehicles, after which cars must pay £15 for a further 24 hours and HGVs, caravans and coaches must pay £26 (or £28 to include a £10 meal voucher).
Prices can be paid in the shop, with instructions in each car park. They are strictly enforced by ParkingEye.
This information is provided to us by third parties. You should always check with staff on site.
Welcome Break Group Ltd
Burtonwood Motorway Services Area
- 📞 Telephone number: 01925 651656
- 🗺 Grid reference: SJ576913
- 📌 what3words: ///resettle.circular.overt
Trivia and Design
For westbound traffic, the route to get in the service area involves U-turning at the complicated J8 roundabout. When exiting, a long road back to the roundabout is used, which at night is extremely popular with rabbits.
The road between the roundabout and the service area, despite only being a few hundred yards and not touching the main M62, is under motorway regulations. This creates a curious legal situation where traffic has to leave the motorway, rejoin it, and then leave it again, while non-motorway traffic is unable to use the service area purely because of that short road.
The then-Prime Minister David Cameron visited Burtonwood in July 2014.
A Starbucks Drive Thru is planned to be built at the back of the car park.
Full details: M62 Service Area Planning
The service area originally consisted of two small, octagonal, pagoda-style buildings which were both clearly visible from the motorway. Both were connected by a pedestrian subway, and both had their entry and exit feed directly onto the M62, with no junctions involved.
The design was supposed to make the most of the simple landscape at this large and exposed location, allowing the buildings to be clearly visible from the road. The roof would have been red, as an early attempt to advertise the owner's branding, but planning permission was refused and instead it was copper - soon colouring to its distinctive green.
In 1977, Egon Ronay called it "pleasantly decorated", "comfortable" and "clean".
Burtonwood had slowly become a very neglected service area. From day one its trade was described as "disappointing". During the winter, the westbound building would be closed and pedestrians would be directed through the subway under the road.
It suffered a decline in quality like any service station, but the disappointing custom meant improvements didn't follow. Burtonwood was further hurt when M62 J8 was built right next door in 2003. J8 was built to serve the upcoming Omega development and Gemini Retail Park, which both provided customers with alternative places to visit.
Welcome Break took the position that the new junction would be bad for their business, unless they were allowed to use it to close one half of Burtonwood. They made this suggestion to the Highways Agency as early as 2000, but it didn't take place until 2008; in the meantime, the westbound exit was modified to feed into the new junction. The quieter westbound side, with its valuable land that was close to the retail parks, was the obvious candidate for closure.
As the buildings at Burtonwood are relatively small - they hadn't been extended like most other service areas - halving the site meant only limited facilities could be provided. Initially, and unusually for a Welcome Break at the time, there was no Burger King or Coffee Primo coffee lounge. Closing the westbound side also meant there was no hotel, which had been rebranded Days Inn.
The old westbound side was demolished in 2009 by Marshall and proposed for development. This included a Travelodge, Starbucks and a Harvester pub/restaurant, but the majority of it was set to become offices. The shape of Charon Way still shows us where the old service area boundary was.
During the 2020 COVID-19 pandemic, Welcome Break were under pressure to respond quickly, and accidentally published several documents which referred to the only remaining Burtonwood building as "Burtonwood North". In some cases they would even list the non-existent "Burtonwood South", prompting one to wonder just how out of date their internal records are.
After the eastbound building became the only surviving side, it was thoroughly refurbished and its condition has been considerably better ever since. It doubles-up as a coach interchange too.
The four flagpoles next to the car park are the remains of a Welcome Break idea from 1991. These were originally intended to carry the Union Flag, the Welcome Break logo, the Queen's Award For Export and the Forte logo. The poles are currently bare; Welcome Break is no longer part of the Forte Group, which held the Queen's Award.
|none||Services on the M62||
Birch (20 miles)|
Lymm (M6 south, 10 miles)
Knutsford (M6 south, 15 miles)
Charnock Richard (M6 north, 20 miles)
|none||Welcome Break services||
Hartshead Moor (44 miles)|
Charnock Richard (M6 north, 20 miles)
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