Motorway Services Online

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Wild Bean Cafe

Wild Bean Café
Wild Bean Café
Locations:16 motorway sites
Associated names:BP, BP Connect, M&S Simply Food
Introduced:2001
Predecessors:BP Shop, Burger King, Costa, Costa Express
Successors:BP Shop, Costa Express, Welcome Break's Deli2go
Opening hours:All motorway sites are open 24 hours
Website:
bp.com/en_gb/united-kingdom/products-services/wild-bean-cafe.html
Twitter: @BP_UK

Wild Bean Café is BP's own brand of coffee shop, often found in filling stations at motorway services alongside BP Connect or M&S Simply Food.

History

Wild Bean Café was first founded in 2001 alongside BP Connect. These two brands were created as BP had inherited several independent filling stations, and found it more profitable to include a different branded store and a small café at each site instead of an unnamed shop and self serve coffee machine. By having a café with staff rather than just a self serve machine, BP could charge more for each item and this would lead to an increase in profit. This trial was deemed successful and Wild Bean Café can now be found at over 400 BP filling stations in the UK.

In 2006, BP improved this offering by trialling franchised M&S Simply Food stores at eleven of their sites, which was later extended. Today, there are over 250 M&S stores alongside Wild Bean Café units.

At both filling stations at Rownhams in 2013, BP introduced Wild Bean Café Express machines, the first and only in the country.

The Wild Bean Café range is more significant in stores which are not branded as M&S Simply Food and includes varieties of sandwiches and wraps, something that the cafés within M&S Simply Food stores don't offer.

Locations

Wild Bean Café operate at some services. They are:

A-road Services