Hot Food Co

Hot Food Co.
Hot Food Co.
Locations:19
Associated names:reStore, The Bread Kitchen
Introduced:2007
Removed:Hot Food Co. - 2013
Predecessors:Foodfayre, onRoute, Restbite, Delice de France
Successors:Fresh Food Café
Website:
www.roadchef.com/our-brands-hot-food-company.html

Hot Food Co. is the latest face to Roadchef's self-branded restaurants, introduced in 2008 to complement the newly refurbished Strensham southbound. In 2010 it was then slowly introduced to other services.

Before then, the restaurant was known as Restbite, onRoute (prior to 2007) and then Foodfayre. Each one was simply a re-imaged version of its predecessor, proudly announcing an interest in freshly-cooked food.

Hot Food Co.'s main change is that it uses a single ordering point rather than the free-flow restaurants traditionally associated with service areas, designed to address changing customer interests as fewer people use the restaurant.

Fresh Food Café is another self-branded Roadchef name which was first trialled at Watford Gap at the end of 2012. Roadchef then decided that because of this trial, Fresh Food Café is the way forward. After a promising start from Hot Food Co., it is now going to be removed.

In October 2012, Clacket Lane and Norton Canes gained a stand from The Bread Kitchen.

Contents

Locations

Hot Food Co. operate at some Roadchef services. They are:

Restbite

The following restaurants are still branded as Restbite, but will also be replaced by Fresh Food Café very soon:

Former Locations

Hot Food Co. used to operate at:

Restbite used to operate at:

Comments and Reviews

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Hot Food Co./Restbitevisited Northampton Roadchef on 24th Sept. Ordered two breakfasts and requested that the egg on one should be well cooked. When it arrived, it was exactly the same as the eggs on the other breakfast (i.e. very runny). To be fair, when I asked the assistant to put it back on the griddle, she did this with a smile and cooked it to my satisfaction. However, the food was overpriced and greasy, and barely warm. Not much for the money. All the available cutlery looked dirty and greasy, with some sort of residue encrusted on it. Suspect it had not been washed in very hot water. Had to rub very hard with a serviette to make it acceptable. Not a very satisfying experience. Will not be returning.


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Hot Food Co./RestbiteMyself and my mum stopped at the Chester 'Hotfood Co'. To be fair the dining area was clean and tidy. There we lots of people clearing and wiping tables. We ordered 2 Traditional breakfasts at £6.49 each or 2 for £11.The girl who served us asked if we wanted toast. I was momentarily excited until I realised that toast was a £1 more. We then asked for two cups of tea. All this came to a grand total of £17.30. As if the company weren't taking enough money of us, she then asked us if we wanted to spend yet another Great British pound on a bottle of water! The breakfast was assembled on a plate by a chap who looked like he had had a personality transplant. The food arrived on the tray, 1 small sausage, 1 of shred of bacon, a decent looking fried egg, a teaspoon full of beans and one very tired looking hash brown!The girl who served us bid us a fond farewell and told us to 'enjoy' our meal'. I would have done if there had been slightly more on the plate, if the toast and drink had been included in the price. The company should have a rebranding session and rename itself 'the very luke warm co', as the breakfast was less than hot. The tea was the colour of......well I don't know what colour it was but it wasn't tea coloured. Even the butter wasn't quite enough to cover the majority of the toast. Vastly overpriced,(it works out at £1.10 per items. You know and I know that it doesn't cost £1.10 for a scrappy piece of bacon. Come on 'Hotfood Co' get it sorted and restore your service station credibility!


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Hot Food Co./RestbiteI wish to compliment Ragu who served me at Clacket Lane Services on M25 on Wednesday 30th May 2012 at approx. 5p.m. His service was polite, efficient and very gracious. The coffee and food which I purchased was excellent and I would recommend this service outlet very highly, and particularly the service provided by Ragu.


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Hot Food Co./RestbiteRestbite, Rownhams westbound, Friday morning at 9am.

Synopsis: £7.49 is a lot of money. The food was OK, but then I'm not an expert. I'd say it tasted cheap. Which it wasn't!
Attachment:

File comment: Going on the logo, this serving tray must be 10 years old now.

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rownhamsbreakfast.jpg [ 474.94 KiB | Viewed 872 times ] Click to enlarge.



I knew that £6.49 was a lot for a breakfast, but then I was expecting that. When I was asked if I'd like toast as well, I thought "that'll be nice", before realising that'll be an extra £1. That's a lot before we've even started - look at it like this: if I'd have dared to order a drink as well (I brought my own, I'm a pro at these things), I'd have spent dangerously close to £10 before the day has even begun.

The majority of it had been pre-cooked and was waiting in a tray - which is acceptable given that it's the only meal on offer. I'm sure the food is better than 20 years ago, but it's still hardly doing anything for Roadchef's reputation. I'm not one to complain about foreign staff - especially when they were perfectly nice - but I can see where the complaints come from: when I've only been up for an hour, a series of accents all trying to engage in up-selling with you can be a bit confusing, not that I'd push for any changes here.

It's probably just me, but there's something pleasing about an MSA cafe at this time in the morning, they can be very calm and clean, quite a few members of staff are around (including the managers!) and the majority of the sound is from the kitchen and the mix of '90s ex-number 1s on Roadchef's in-house radio.

Would I rule out coming back to Rownhams at this time in the morning? No. Will I try to avoid spending that much on a breakfast that wasn't particularly great again? Yes, definitely.



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Hot Food Co./RestbiteClacket Lane: Hot Food Co. Nice guy serving. Sausages appalling. Won't try again. See why people keep going back to McDonalds


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Hot Food Co./RestbiteClacketts Lane outlet, ordered the chicken in the bun meal at 8pm. Was throwing up from 4am. I wont be going back.


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Hot Food Co./RestbiteHow dare you charge £24 for parking overnight with the inclusion of full english breakfast when you do not start serving until 7-00am. What about the truckers who need to start the day early, the caravanners who also like to leave early to catch ferries etc. All I could get was a costa coffee and muffin or McDonalds Breakfast and to get my money value back I had to purchase THREE BREAKFAST MEALS FOR TWO OF US. WHAT A CON !!! This is malpractice and I have written to the advertising standards agency about this, giving false information.....


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Hot Food Co./RestbiteI recently stopped at Chester services where I decided to eat at THE HOT FOOD COMPANY, even though I have eaten at few,(Clacket Lane,Watford Gap, Strensham), and I understand they are not up to much, I thought id give it a go due to the large que at Mcdonalds. My previous visits were sub standard at the others, but let me tell you that, Chesters service, and quality, with attention to detail, was second to none.

My meal was piping hot and everyone was smiling and the place was so so clean.

It has now made me wonder why the others cant provide the same service.

The only down fall I had was the constant upselling they were trying, but this is understandable in this day and age.

Well done to whoever runs that unit, keep up the good work and I will now stop there everytime I pass.

Well done!!!! :D



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Hot Food Co./Restbitejust had all day breakfast at Chester services! don't bother!!!! defo maccy ds next time!


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Hot Food Co./RestbiteYesterday, Saturday 11th June we visited the Northampton services at approx 7.00 am thinking that we would probably have something from Mc Donalds, the only outlet we knew to be there. When we entered, however, the advertisement from The Hot Food Co looked so inviting that we decided to have 2 standard breakfasts even though this was at the scandalous price of £11.00 for both. (We had been up since 4.30am). On ordering we resisted the offers of a special breakfast at an increased price but with coffee for only £1.00 or extra items at £1.00 per item. We paid & were told to wait whilst our meals were prepared. After several minutes the breakfasts arrived served on cold plates but this didn't matter as the food itself was only luke warm anyway! Quite frankly we were disgusted with what we were provided with & wished that we had stuck to our original intention of eating at Mc Donalds.


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