A very small service area packed in to Huntworth Business Park, so small that it has a tiny multi-storey car park and no grass to save space.
Catering: Burger King, Costa, Greggs, West Cornwall Pasty Co, Costa Express, Krispy Kreme Shops: M&S Simply Food, WHSmith Main Amenities: Ecotricity Electric Vehicle Charging Point, Full Hou$e, Showers Motel: Travelodge Forecourt: BP, Shop, Costa, Costa Express, Krispy Kreme, Air1 AdBlue
First two hours free for all vehicles, after which cars must pay £15 and HGVs, caravans and motorhomes £26. HGVs can pay £28 to include a £10 food voucher.
Prices are paid using PayByPhone - more details. The location code is 2429.
The fees are strictly enforced by CP Plus.
Moto Hospitality Services
Huntworth Business Park
Trivia and History
In terms of footprint this is the smallest full service area on the motorway network. The multi-storey car park, retaining walls and in-built motel manage to save on a lot of space, although as a result it does feel cramped.
This was the only service area First built: it opened in around 1999 as an investment, and was later sold to Moto.
Bridgwater used to have an unbranded restaurant until about 2005. The toilet signs inside the services represent the former operator First with the old green and red writing.
When the M5 was built, the area around North Petherton and Adsborough was searched for a suitable reserve site, which never needed to be used.
Bridgwater services was built after similar plans at the same junction from Granada and Welcome Break were both rejected. Granada's plans would have had been on the other side of the link road, with the entrance being on the link road and looping back to the J24 roundabout.
In May 2017, S Notaro Land Ltd revealed they would be seeking permission to develop land on the eastern side of M5 J24 to include a service area, petrol station, hotel, homes and offices, in a development called Junction 24 East. This implies they were expecting their facilities to be given equal status to the existing services on road signs. Even if they aren't, the new site would be easier to find, risking confusion.
The new building has been called Notaro Park, after the developer's founder. They justified their plans by arguing there are "concerns" with the existing services, what with it being too small and difficult to access.
Having ruled out building a direct exit from the M5 southbound, the new service area will be accessed from a link road and a roundabout to the east of M5 J24. The three-storey building has been deliberately designed to be visible from both sides of the motorway. The top floor will be a landscaped roof terrace, while the mezzanine-style middle storey will be a business lounge.
It will be a glass amenity building with terracotta façade cladding at each end. Petrol stations will be positioned to the north and the south of the building. Parking will be provided for 341 cars, 39 HGVs, 10 caravans and 8 coaches.
The new building will be operated by Euro Garages, and is designed to be the centrepiece of the new business park and attract local traffic. The developer claims it will also promote Bridgwater as a town, and be "unlike any other service station". At least 24 letters of objection have been received, mostly suggesting existing services away from J24 be expanded instead.
Highways England have not commented on how, or even if, the 'two service stations at one junction' issue will be tackled. This problem has never arisen before, as until recently service stations were forbidden from being built too close to each other. A decision is expected on 24 December 2019, amid several objections from residents.
|Sedgemoor (12 miles)||Services on the M5||Taunton Deane (12 miles)|
| none nearby on M5|
Severn View (M48, 44 miles)
Leigh Delamere (M4 east, 59 miles)
Tiverton (22 miles)|
Exeter (38 miles)
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