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Winchester services

Facilities | Rating | ReviewsWinchester services
Road:M3 between J8 and J9

Address:Moto Services
Shroner Wood
SO21 1PP
Telephone number:01962 791140
Signposted from the road?As Burger King/Costa/M&S
Grid reference:SU522359 (northbound)]
SU522355 (southbound) ([ SABRE Maps)
Services type:Two sites located between junctions, with no public connection between them.
Visit Winchester Northbound/Moto's official website
Visit Winchester Southbound/Moto's official website

A service area with a history of operators, with three different operators currently providing a small range of catering and shopping facilities.


Catering: Burger King, Costa, Costa Express, Krispy Kreme, West Cornwall Pasty Co (southbound only) Shops: M&S Simply Food, WHSmith Main Amenities: Children's Play Area, Ecotricity electric vehicle charging point, Full Hou$e, Lucky Coin, Showers, Meeting Room (southbound only) Motel: Days Innbook (southbound only) Forecourt: BP, BP Connect, Wild Bean Café, AdBlue Containers

Parking Prices

First two hours free for all vehicles, after which cars must pay £15 and HGVs, caravans and motorhomes £25.50. HGVs can pay £27 to include a £10 food voucher.

Prices are paid using PayByPhone - more details. The location code is 2477 (northbound) and 2478 (southbound).

The fees are strictly enforced by CP Plus.

Trivia & History

Winchester services.
Inside the services, with only re-branding applied after Roadchef's exit.

Winchester's location has been slated because not only is it quite a way from the city of Winchester, but it's located between where a substantial amount of traffic leaves for the A303 at J8 and a substantial amount of traffic joins from the A34 at J9. Several services had previously been considered around J7, but these were ruled out as the junctions here are close together and busy, so Winchester was seen as a better site. Many of the planned services north of here pre-dated this part of the M3.

Unusually, the services used to have one secret exit: in other words, authorised traffic could access the southbound services via Chillandham Lane, whereas northbound visitors had to use the M3. This has now been closed off.

Another odd curiosity is the repeated advance signs for the services that are on the motorway, for no apparent reason. The northbound signs all have a covered-up motel symbol, which may be an error or a clue to an unfulfilled plan.

Scenes from Gladiator were filmed near here before the services were built.

Here, the Days Inn is operated by Welcome Break and the BP filling stations, which are both owned by Extra, are leased out to 'BJ Swift' on the northbound side and 'Carver Fuels Limited' on the southbound side.

Roadchef involvement

The services were built in a joint partnership between Swayfields and Roadchef and the opening was delayed for several years, finally happening in 2001. On 19 November 2008 Roadchef sold their part (everything except the petrol station) to Moto for £9.5 million as they wanted to channel more money into their existing sites, and until now Moto didn't have a service station in this area. The services still use Roadchef's style of road signs.

Space was left for a motel to be built on the northbound side, but this was never used. The southbound motel opened with the services.

When they owned the services, Roadchef described them as being "attractive". Mm.

In June 2007 staff at the services were threatening to strike after Roadchef said they would withdraw their coach service from Southampton and Winchester provided specifically for staff at the services who couldn't/didn't want to drive. It's not clear what the outcome was.

Recent Changes

The West Cornwall Pasty Company outlet here is one of the two first internal West Cornwall Pasty Company outlets at a Moto site.

The northbound restaurant was replaced with an M&S Simply Food store, with southbound later following.

Survey Results

Use with care. Outdated surveys have been included for interest only.

In Spring 2017, Transport Focus calculated a 84% satisfaction score for the northbound services and 76% for the southbound services.

In 2015, VisitEngland rated the services as 4 stars.

In May 2012 this had fallen down to 3 stars, but in August 2011, it was again rated 4 stars.


Fleet (23 miles) Services on the M3 none on M3
Rownhams (M27 west, 13 miles)
Farlington (A27, 33 miles)
none nearby Moto services none

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