Motorway Services Online

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Esso

Esso
Locations:14 MSAs
Predecessors:Mobil, Total
Successors:BP, Maxol, Topaz

Esso is the brand used by ExxonMobil, derived from its previous name, Standard Oil.

Esso filling stations allow customers to gain Nectar points when they fill up with fuel or purchase a shop item.

They are known for advertising campaigns including "Bom, Bom, Esso Blue" and "put a tiger in your tank". Evidence of tiger-branding can still be found at some of their garages.

Esso ceased trading in Northern Ireland, with many garages becoming Maxol. In the Republic, many Esso garages became Topaz.

As A Motorway Operator

Full details: Taverna

In the early 1960s, Esso had refused to become the operator of any motorway service areas. They then put in a surprise ambitious bid for Heston, which was rejected on the assumption they weren't really interested.

Worried that they would lose Port petrol station to the new motorway, Esso agreed to run it as a motorway service area, and developed the brand name Taverna under which to do it. Taverna went on to build several new services, but then they sold them in 1973.

In the 1990s, service stations were de-regulated. With a new-found interest, Esso applied to build a number of new services. They would usually outsource the main facilities to an established operator such as Granada, as they did at Thurrock and Magor. Many of Esso's applications made at this time were unsuccessful, so we don't know how the operation would have worked. Examples of those include Stumps Cross and Duxford, Longbridge, Lower Kingswood, Meon and Swinford.

Mobil

Full details: Mobil

In 1998, Mobil merged with Esso to form ExxonMobil. Until then, Mobil could be found at some services, and in the 1970s they were an operator.

ROC

Esso On The Run.
An On the Run shop.

Like the other major forecourt operators, Esso owned and operated several filling stations, which were all sold off by the Autumn of 2015. These 450 stations were operated under the name ROC.

ROC garages were sold to Euro Garages, MRH and Rontec. The stores were previously branded as either On the Run or Snack and Shop. On the Run, which was the branding for the larger stores, usually included a Costa and a seating area. Snack and Shop was the branding for the smaller stores, and each store was essentially a kiosk which sold a few necessities and either Kenco, Coffee Nation or Costa Express.

Former ROC locations

The motorway filling stations that were operated by ROC included:

  • Blyth (A1(M)) - former Snack and Shop, now operated by Euro Garages.
  • Cardiff West (M4) - former On the Run, now operated by Rontec.
  • Cherwell Valley (M40) - former Snack and Shop, now operated by Euro Garages.
  • Ferrybridge (M62) - former Snack and Shop, now operated by Moto.
  • Frankley (M5) - former Snack and Shop, now operated by Moto.
  • Magor (M4) - former On the Run, now operated by Rontec.
  • Maidstone (M20) - former Snack and Shop, now operated by MFG.
  • Rownhams (M27) - former Snack and Shop, now operated by BP.
  • Sandbach (M6) - former Snack and Shop, then operated by Roadchef and now operated by BP.
  • Stafford (South) (M6) - former Snack and Shop, now operated by Euro Garages.
  • Tamworth (M42) - former Snack and Shop, now operated by Euro Garages.
  • Trowell (M1) - former Snack and Shop, now operated by Moto.

Locations

Esso price watch tiger sign.
An Esso 'price watch'/tiger sign.

Esso operate at some services. They are: [view on a map -  Download KMLrefine search]

A-road Services

Former Locations

Esso no longer operates at the following services:

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